News - страница 4

At the end of July, Research View conducted the first online focus group discussions and hall tests since March 2020.

Digital Brand Day is a professional business conference dedicated to current topics and innovative solutions in the field of digital marketing and advertising communications. It is a continuation of the annual Brand Day event and is organized by the Rusbrand and AdIndex Brand Manufacturers Association, with the participation of Mediascope and the National Advertising Alliance.

ResearchView has developed a specialized methodology for testing medicine package leaflets in accordance with regulatory requirements.The company regularly conducts custom testing of its package leaflets in various therapeutic areas such as infectious diseases, rheumatology, women's health, etc.

The new world creates a situation of uncertainty that encourages us to look for support, and experts to make forecasts. How will the automotive industry develop after a pandemic? What should market stakeholders do at least to survive, and ideally use the crisis as a growth point? How will the pandemic affect key trends emerging recently, and what will happen to the luxury segment? Lev Astafiev, CEO of Research View

Rusability published an article by Irina Skvortsova, Director of Business Development ResearchView.

Sostav published an article by Irina Skvortsova, Director of Business Development Research View on the need for quality research in the pharmaceutical prescription market. The pharmaceutical market often seems to be a special world in which people live by special rules. But very often these are just prevailing stereotypes. One of them is that high-quality marketing research “in the Pharma” is not needed. Irina Skvortsova, director of business development for Research View, describes situations in which they cannot do without.