The Russian market of luxury cars after COVID-19: living well is not against the law
The new world creates a situation of uncertainty that encourages us to look for support, and experts to make forecasts. How will the automotive industry develop after a pandemic? What should market stakeholders do at least to survive, and ideally use the crisis as a growth point? How will the pandemic affect key trends emerging recently, and what will happen to the luxury segment? Lev Astafiev, CEO of Research View.
Full text: https://adindex.ru/publication/opinion/marketing/2020/05/26/282194.phtml
The 5th Annual Exhibition Research EXPO 20/21 was held on May 21, 2021. It is the largest offline research event in the past 2 years. All leading companies in the industry, including ResearchView, took part in the exhibition and conference.
In early 2021, ResearchView commissioned by one of the leading automakers, conducted a benchmark study that examined the perceptions of luxury car buyers (Rolls-Royce, Bentley, Ferrari, Lamborghini and others) about luxury in all its forms.
